Founded in 1919, Kewpie has been bringing consumers in Japan bold and distinctive flavors for a century and nothing represents that like their flagship product: mayonnaise. This reformulation of their original Japanese mayonnaise is made the same way: using only egg yolks, which gives it a creamier, eggier taste than other mayonnaise you might be used to. The umami flavor in this version comes from yeast extract rather than traditional MSG but it’s the same great Kewpie flavor that people have come to know and love.

It’s great as a dipping sauce, topping, or seasoning in any dish you think could use a little bit of tangy, umami flavor. Try it as a salad dressing or as the perfect complement to your avocado toast, because everything can use a little Kewpie.

COLD WEATHER NOTICE: Because this product contains no preservatives, it is at risk of separation if exposed to freezing temperature. The separated product is 100% safe to eat, but will likely not resemble the product you’re used to and will not be able to be returned to the original state. Please bear this in mind before ordering in a cold weather climate.